Privacy Policy

My Learning Online Limited (trading as the UK Beauty School) 

Company Number: 13938725

 

Last Updated: 30/01/26

1. Privacy Policy Purpose and Aim

Who We Are

This privacy policy applies to personal data collected and processed by My Learning Online Limited (company number 13938725), trading as UK Beauty School. We are the data controller for the personal information we collect about you.

Registered Office:
4th floor Imperial House, 8 Kean Street, London WC2B 4AS

Data Protection Officer:
Julian Ryan (contact details provided in Section 16)

Our Commitment to Your Privacy

We are committed to protecting your personal information and respecting your privacy rights. We recognise the importance of complying with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This Privacy Policy explains how we collect, use, store, and protect your personal information in a transparent and accountable manner. We aim to give you a clear understanding of:

  • What information we collect and why
  • How we use and protect your data
  • Your rights regarding your personal information
  • Who we share your data with and why

Third-Party Credit Assessments

Where you choose to apply for a payment plan, credit assessments and affordability checks are conducted by independent third-party finance providers, not by UK Beauty School. These providers act as separate data controllers and have their own privacy policies, which will be provided to you during the application process. We do not make automated decisions about your creditworthiness or financial eligibility.

Course Personalisation

We may personalise our communications and course recommendations based on the course or subject area you have expressed interest in. This personalisation happens after you have selected a course of interest and does not involve automated profiling or decision-making that affects your access to our services.

Policy Updates

This Policy may be updated periodically to reflect changes in our practices or legal requirements. We will notify you of any material changes by email (where we have your contact details) and by publishing the updated policy on our website with a new “Last Updated” date. Continued use of our services after notification constitutes acceptance of the updated policy.

2. Definitions and Key Terms

2.1 Personal Data: Any information relating to an identified or identifiable individual, including but not limited to names, contact details, identification numbers, location data, and online identifiers.

2.2 Special Category Data: Personal data revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, genetic data, biometric data, health data, or data concerning a person’s sex life or sexual orientation.

2.3 Data Controller: UK Beauty School (My Learning Online Limited) as the entity that determines the purposes and means of processing personal data.

2.4 Data Processor: Third parties who process personal data on our behalf according to our instructions.

2.5 Processing: Any operation performed on personal data, including collection, recording, organisation, structuring, storage, adaptation, retrieval, consultation, use, disclosure, dissemination, restriction, erasure, or destruction.

3. Information We Collect

3.1 Personal Data We May Collect

We may collect and process the following personal data:

  • Name and contact details (email address, phone number, postal address)
  • Date of birth and age verification
  • Gender
  • Educational background and qualifications
  • Employment history and current occupation
  • Course preferences and learning progress
  • Communication records (emails, phone calls, chat transcripts)
  • Website usage data and analytics
  • Marketing preferences

3.2 Financial Information

When you enrol in courses or make payments, we collect financial information necessary to process your transaction and fulfil our contract with you:

– Payment method details
– Billing information
– Bank account details (processed through secure third-party payment providers)
– Transaction history

When you apply for a payment plan with a third-party finance provider, we may share the following information with them to facilitate your application:
– Financial eligibility information
– Driver’s licence details (for identity verification)

Note: Third-party finance providers are separate data controllers and will explain their own data collection during the application process.

3.3 Technical Data

We automatically collect certain technical information when you use our website:

  • IP address and device information
  • Browser type and version
  • Operating system
  • Website navigation data
  • Cookies and similar tracking technologies

3.4 Special Category Data

We do not routinely collect special category data. If we need to process such data for specific legitimate purposes (such as reasonable adjustments for disabilities), we will obtain your explicit consent and explain the specific purpose.

4. Legal Basis for Processing Your Data

We process your personal data based on the following legal grounds under UK GDPR Article 6:

4.1 Contract Performance: To provide our educational services, process enrollments, and fulfill our contractual obligations to you.

4.2 Legitimate Interests: We process certain data based on our legitimate interests, having balanced these against your rights and freedoms. We have conducted Legitimate Interests Assessments (LIAs) for:

– Business administration and service improvement: Necessary for efficient operations without imposing undue impact on individuals
– Fraud prevention and security: Protects both our business and our customers from financial crime
– Website analytics: Helps us improve user experience using anonymised/aggregated data
– Direct marketing to existing customers: Under PECR ‘soft opt-in’ rules (see Section 12)

Full LIA documentation is maintained in our internal records of processing activities.

4.3 Legal Compliance: To comply with regulatory requirements, tax obligations, and other legal duties.

4.4 Consent: For marketing communications to prospects, certain cookies, and any special category data processing.

4.5 Vital Interests: In rare circumstances where processing is necessary to protect someone’s life or physical safety.

4.6 Consent Withdrawal: Where we rely on your consent as the legal basis for processing, you have the right to withdraw that consent at any time. Withdrawal is as easy as giving consent initially. You can withdraw consent by:
– Clicking unsubscribe links in emails
– Contacting us using the details in Section 16
– Managing your preferences in your account settings

Withdrawing consent does not affect the lawfulness of processing before withdrawal.

5. How We Use Your Information

We use your personal data for the following purposes:

5.1 Service Delivery:

  • Processing course applications and enrolments
  • Delivering educational content and support
  • Managing payment plans and financial arrangements
  • Providing customer service and support

5.2 Business Operations:

  • Data analytics and service improvement
  • Quality assurance and compliance monitoring
  • Internal record keeping and administration
  • Fraud prevention and security

5.3 Marketing and Communications:

  • Sending course information and promotional materials (with consent for prospects, legitimate interests for existing customers)
  • Personalising website content and recommendations
  • Conducting market research and surveys

5.4 Legal and Regulatory:

  • Complying with legal obligations
  • Responding to legal requests and court orders
  • Protecting our rights and interests

6. Cookies and Website Analytics

6.1 What Are Cookies

Cookies are small text files stored on your device when you visit our website. We use cookies to enhance your browsing experience, analyse website usage, and deliver relevant content.

6.2 Types of Cookies We Use

Essential Cookies: Necessary for website functionality, security, and your session management.

Performance Cookies: Help us understand how visitors interact with our website by collecting anonymous statistical information.

Functional Cookies: Remember your preferences and settings to improve your experience.

Marketing Cookies: Track your online activity to deliver relevant advertisements and measure campaign effectiveness.

6.3 Managing Cookies

You can control cookie settings through your browser preferences. However, disabling certain cookies may affect website functionality. Our cookie consent tool allows you to manage preferences for non-essential cookies.

6.4 Third-Party Analytics

We use Google Analytics and similar services to understand website usage. These services may use cookies and collect data according to their own privacy policies.

7. Sharing Your Information

7.1 When We Share Data

We may share your personal data with:

7.2 Third-Party Service Providers:

  • Payment processors (including Stripe) and financial service providers including Affirm (for secure payment processing)
  • Educational institutions and training providers (when you enrol in their courses)
  • IT service providers and cloud hosting services including but not limited to Salesforce and Customer.io
  • Customer service and communication platforms
  • Marketing and analytics service providers

7.3 Legal Requirements:

  • Law enforcement agencies, regulators, or courts when legally required
  • Professional advisors (lawyers, accountants, auditors)
  • In connection with legal proceedings or regulatory investigations

7.4 Business Transfers:

  • In the event of a merger, acquisition, or sale of our business assets

7.5 Data Processing Agreements

All third-party processors are bound by data processing agreements ensuring they handle your data securely and in accordance with UK GDPR requirements.

7.6 International Transfers

Some of our service providers may process data outside the UK/EEA. Where this occurs, we ensure adequate safeguards are in place, including:

  • Adequacy decisions from the UK government
  • Standard Contractual Clauses approved by UK authorities
  • Certification schemes or codes of conduct

8. Your Rights Under Data Protection Law

You have the following rights regarding your personal data:

8.1 Right to Information

You have the right to receive clear information about how we process your data (provided in this policy).

8.2 Right of Access

You can request copies of the personal data we hold about you, along with information about how it’s being processed.

8.3 Right to Rectification

You can request correction of inaccurate or incomplete personal data.

8.4 Right to Erasure (‘Right to be Forgotten’)

You can request deletion of your personal data in certain circumstances, including:

  • The data is no longer necessary for the original purpose
  • You withdraw consent (where consent was the legal basis)
  • The data has been unlawfully processed
  • Legal obligation requires erasure

8.5 Right to Restrict Processing

You can request that we limit how we use your data in certain situations.

8.6 Right to Data Portability

You can request to receive your data in a structured, commonly used format, or have it transferred to another organisation.

8.7 Right to Object

You have the right to object to processing of your personal data in certain circumstances:

Direct Marketing: You have an ABSOLUTE right to object to direct marketing at any time. We will stop processing your data for marketing purposes immediately upon request with no exceptions.

Processing Based on Legitimate Interests: You can object to processing based on our legitimate interests (e.g., business analytics, fraud prevention). We will stop processing unless we can demonstrate compelling legitimate grounds that override your interests, rights, and freedoms, or for legal claims.

To exercise your right to object, use any of the contact methods in Section 16.

8.8 Rights Related to Automated Decision-Making

You have rights regarding solely automated decision-making and profiling that significantly affects you.

8.9 How to Exercise Your Rights

To exercise any of these rights:

  • Email us at [email protected]
  • Call us on 0800 102 6420
  • Write to us at the address in Section 16

We will respond within one month of receiving your request. For complex requests, we may extend this by up to two months and will inform you of any delay.

9. Data Retention

9.1 Retention Periods

We retain personal data for different periods depending on the purpose:

  • Student Records: 7 years after course completion (regulatory requirement)
  • Financial Records: 7 years after last transaction (tax and legal requirements)
  • Marketing Data: Until consent is withdrawn or 3 years of inactivity
  • Website Analytics: 26 months maximum
  • Communication Records: 3 years after last contact
  • Employment-related Data: 6 years after end of relationship

9.2 Deletion Process

When retention periods expire, we securely delete or anonymise personal data unless legal obligations require longer retention.

10. Data Security and Protection

10.1 Security Measures

We implement appropriate technical and organisational measures to protect your personal data, including:

  • Encryption of data in transit and at rest
  • Access controls and authentication systems
  • Regular security assessments and updates
  • Staff training on data protection
  • Secure data backup and recovery procedures

10.2 Data Breaches

In the unlikely event of a data breach that poses a high risk to your rights and freedoms, we will notify you within 72 hours of becoming aware of the breach, along with the relevant supervisory authority.

10.3 Staff Obligations

All employees and contractors with access to personal data are bound by confidentiality obligations and receive regular data protection training.

10.4 Records of Processing Activities

We maintain comprehensive records of our processing activities as required by UK GDPR Article 30, documenting the purposes, categories of data, recipients, retention periods, and security measures for all processing operations.

10.5 Data Protection Impact Assessments

We conduct Data Protection Impact Assessments (DPIAs) for processing activities that are likely to result in high risk to individuals’ rights and freedoms, including large-scale processing of personal data and use of new technologies.

10.6 Data Minimisation

We only collect and process personal data that is adequate, relevant, and
limited to what is necessary for the purposes for which it is processed.

11. Children’s Privacy

Our courses are designed for individuals aged 16 and above. We verify age through date of birth on application / ID checks. If we become aware that someone under 16 has enrolled without appropriate consent, we will suspend the account..

For applicants aged 16-18, we require parental consent to complete enrolment.

12. Marketing Communications

12.1 Basis for Marketing

We may send marketing communications based on:

Explicit Consent: For prospective customers and specific campaigns, we obtain
your consent before sending marketing communications.

Soft Opt-In (PECR): For existing customers, we may send marketing about similar courses and services under the Privacy and Electronic Communications Regulations (PECR) ‘soft opt-in’ provision, provided:
* You were given a clear opportunity to opt out when we collected your details
* You are given a clear opt-out in every communication
* The marketing relates to similar products/services to those you’ve purchased or enquired about

Business-to-Business: Statutory exemptions may apply for certain B2B communications.

12.2 Opting Out

You can unsubscribe from marketing communications at any time by:

  • Clicking the unsubscribe link in emails
  • Replying ‘STOP’ to SMS messages
  • Contacting us directly
  • Updating your preferences in your account settings

13. Automated Decision-Making and Profiling

Our Position on Automated Decision-Making

UK Beauty School does not make solely automated decisions that produce legal effects or similarly significantly affect you. We do not use automated systems to determine your eligibility for courses, pricing, or access to our educational services.

13.1 What We Do

We use basic technology to personalise your experience in the following ways:

Course Recommendations: After you express interest in a particular course or subject area, we may recommend related courses or provide tailored information based on your stated interests. This is not automated profiling – it’s standard marketing personalisation based on your own expressed preferences.

Communication Personalisation: We tailor our email content and website messaging to reflect the course category you’ve shown interest in. For example, if you enquire about beauty courses, we’ll focus our communications on beauty-related content rather than unrelated subjects.

Security and Fraud Detection: We use automated systems to detect potentially fraudulent activity, security threats, or unusual account behaviour to protect you and our services.

These activities do not constitute “automated decision-making” under UK GDPR Article 22 because they do not produce legal effects or similarly significantly affect you.

13.2 Third-Party Payment Plan Providers

If you choose to apply for a payment plan to fund your course, credit assessments and affordability checks are conducted by independent third-party finance providers, not by UK Beauty School.

Important Information:

  • These finance providers act as separate data controllers
  • They are responsible for their own processing of your personal and financial data
  • They may use automated decision-making systems to assess your credit application
  • They have their own privacy policies and data protection obligations
  • You have rights under UK GDPR Article 22 regarding any automated decisions they make

Your Rights with Finance Providers:

If a payment plan provider uses solely automated decision-making (including profiling) to assess your application, you have the right to:

  • Receive meaningful information about the logic involved
  • Request human intervention in the decision
  • Express your point of view
  • Contest the decision
  • Receive an explanation of the decision

These rights should be exercised directly with the finance provider. We will provide you with their privacy policy and contact details during the payment plan application process.

13.3 Website Analytics

We use analytics tools (such as Google Analytics) to understand how visitors use our website. This involves automated processing of usage data but does not result in decisions that legally or significantly affect you. You can manage analytics cookies through our cookie consent tool.

13.4 Your Right to Object

You have the right to object to any processing that might be considered profiling. If you have concerns about how we use your data, please contact us using the details in Section 16, and we will review your individual circumstances.

14. Third-Party Websites

Our website may contain links to third-party websites. This privacy policy only applies to our website and services. We are not responsible for the privacy practices of external websites and encourage you to read their privacy policies.

15. Changes to This Privacy Policy

We may update this privacy policy to reflect changes in our practices, services, or legal requirements. We will:

  • Post the updated policy on our website
  • Notify you of material changes via email or prominent website notice
  • Update the “Last Updated” date at the top of this policy

16. Contact Information and Complaints

16.1 Contact Details

For any questions about this privacy policy or to exercise your rights:

Email: [email protected]
Phone: 0800 102 6420
Post: My Learning Online Limited (trading as UK Beauty School)
4th floor Imperial House, 8 Kean Street, London WC2B 4AS

16.2 Data Protection Officer

We have appointed a Data Protection Officer (DPO) to oversee our data protection practices and ensure compliance with UK GDPR requirements.

Our DPO is Julian Ryan, who can be contacted regarding any data protection queries, concerns, or requests:

Email: [email protected]
Phone: 0800 102 6420
Post: Data Protection Officer (Julian Ryan)
My Learning Online Limited
4th floor Imperial House, 8 Kean Street, London WC2B 4AS

You may contact our DPO directly if you:

  • Have questions about how we process your personal data
  • Wish to exercise your data protection rights
  • Have concerns about our data protection practices
  • Want independent advice on data protection matters within our organisation

Our DPO works independently to monitor our compliance with data protection law and serves as a point of contact with the Information Commissioner’s Office (ICO).

16.3 Complaints

If you have concerns about how we handle your personal data, you can:

  1. Contact us directly using the details above
  2. Lodge a complaint with the Information Commissioner’s Office (ICO):
    • Website: ico.org.uk
    • Phone: 0303 123 1113
    • Post: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF

We are committed to resolving any privacy concerns promptly and fairly. All complaints will be acknowledged within 48 hours and investigated thoroughly in accordance with our customer service standards.

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